Kährs Group boosts its commercial projects network with new Madrid showroom
Rafael Michavila, Kährs’ Sales Manager in Spain and Andreas Berge, Regional Manager, Kährs Group, cut the ribbon at the inauguration of Kährs’ new Madrid showroom.
"The commercial project segment will be one of the keys to Kährs' continued success. Our global network of showrooms and delivery hubs provides the required infrastructure for our modern commercial project processes, where design and development may take place in very different parts of the world. We have a presence so that we can support architects and designers in the important design centres and ensure that our floors are professionally delivered and installed in more than 70 countries around the world," says Christer Persson, President and CEO of Kährs Group.
The Madrid showroom is an important step in continuing to strengthen Kährs' position as a leading interior design brand in Spain. The company has focused on expanding its Spanish retail network over the last five years and Kährs is now represented in more than 250 high-quality stores.
"The scope of our work is now being expanded to include commercial projects, with the new Madrid showroom as a centre where architects and designers can learn about wood flooring and experiment with different solutions. Our long-term ambition is to establish Kährs as a top-of-mind brand within the Architect & Designer community, and local showrooms geared towards their needs form an essential platform in this regard," says Andreas Berge, Regional Manager of Kährs Group.